After hosting two podcasts and getting asked to do more, I started to look at the interviews of greatest interest to me. I launched Product Storyteller in September 2019 as a vehicle for delivering my own message.
The initial interviews explored what I called at the time "the durable edge of capitalism." This is a place where value chain disruption does not come with ecosystem destruction. The audio here speaks to that idea, as does the text below.
Then 2020 happened, and gave immediate evidence to both the disruption and the destruction. It also showed the serious problem of social media content bubbles. We must be able to communicate with each other to address global issues globally.
Thus, I intend to add product marketing best practices into this podcast going forward. Please join me as I ask new questions. Here are some examples.
How can we reach people effectively and efficiently, beyond narrow segments of interest? What tools do we have? Is story the way?
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Durable Edge of Capitalism
What matters most to me is a future where new value creation satisfies our need for economic resilience and ecological sustainability. Innovation drives the future, but will it act with restraint that recognizes externalities? I believe the next generation will pursue, what I call, the durable edge of free market capitalism.
What has become more important to me recently is the influence that spirituality has in that intersection. Though politics and religion seem to split us apart, I hear people telling me that there is something guiding them to a place of connection with others.
Perhaps there is an alternative to the hopelessness that many people feel. Beyond the zero-sum game, there are win-win outcomes. Perhaps such outcomes will sustain a crowded earth filled with 7.7 billion people. My podcast explores this possibility.