Storytelling In Action

As a marketing executive and consultant, I use story to pitch ideas, launch products and build brands. Through TruNorth Consulting, I manage storytelling projects for emerging companies, supplementing their strong product teams with experienced and creative marketing.

I started the Product Storyteller blog and podcast to share product marketing best practices. In addition, there will be articles and interviews that explore the next generation of product innovation.

My work in startup storytelling comes out of my experience as a product storyteller. It turns out that startups are products, with talent, partners and investors as their customers.

Summary

A combination of storytelling talent, product marketing skill and cloud computing experience sets me apart.

Storytelling

I use story to express strategy, position products, sell solutions and bring people together in community. It's both a talent and a passion.

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Product Marketing

As a software developer, it became clear that I should develop skills in product marketing to build better products and add value reliably.

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Cloud Computing

From my very first job out of school, I have been working on the leading edge of cloud computing. The journey continues with blockchain technology.

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